![]() "This simplicity and reliability is attractive to a lot of users, and our research at Connected Devices has always found that battery life is hugely important to customers. "The Apple Watch offers an 18-hour battery life, which means you need to charge it every day, whereas many Fitbit trackers and watches can last for days or even weeks at a time without charging. When it comes to battery life, Fitbit wins hands down, said Gebbie. Below, you can see the Apple Ring system, which encourages you to move about during the day, while Fitbit has an Active Zone Minutes scheme (which recommends 150 minutes per week spent in your targeted heart rate zone).Īpple Watch 6 (Image credit: Amazon) Which has better battery life? Gebbie also highlights that "the top-of-the-range Fitbit Sense smartwatch packs some new sensors, which are less common across the wearables landscape, such as an electrodermal activity (EDA) sensor which analyses a wearer’s sweat levels to check for signs of stress."īoth brands offer motivational prompts in different forms. Both the Fitbit Sense and the Apple Watch 7 and 8 have ECG readings, allowing you to monitor heart health. The higher-end Fitbits with GPS and the Apple Watch Series 7 and 8 all do, while the SE and 3 Watch don’t. Similarly, some (but not all) Fitbit models and Apple Watches have blood oxygen tracking capabilities. The Apple Watch and Fitbit models are packed with health and fitness features to monitor heart rate, steps, calories burned, sleep and workouts.Īll Apple Watches have inbuilt GPS, while only some Fitbits do. (Image credit: Fitbit) Which one has more features? It's not a huge issue if you prefer to store music on your phone, but it does give Apple the edge in this category. On Fitbit, the only way you can download music is if you do so via Deezer or Pandora. The companies also have slightly different approaches to music: with Apple, you can download albums on your watch from the likes of Apple Music and Spotify. The latest Apple Watch Series 8 also has a temperature sensor that can be used for ovulation tracking, and an advanced gyroscope for fall detection. You can use your Watch to make payments through Apple Pay, while only a handful of the Fitbit models allow payment via Fitbit Pay.Īpple Watch even has some models with Cellular capabilities, meaning you can accept calls and texts from your wrist, without your iPhone. ![]() By contrast, Fitbit has some basic services like notification mirroring, and a smaller app offering. This one is a win for Apple, which boasts more smart features than its fitness tracking companion.Īn Apple Watch offers notifications, alarms, timers, Siri and a huge app store. Apple's wearables tend to be pricier.Īpple Watch Series 7 (Image credit: Lloyd Coombes) Which has more smartwatch features? It's also worth pointing out that Fitbit models are a lot cheaper - some of the best budget fitness trackers are Fitbit designs. By contrast, Fitbit devices are compatible with all smartphones, and simply require the Fitbit smartphone app for connection, making them easily accessible. You need an iPhone to activate the Watch, and it is integrated with Apple’s other devices and services to provide an excellent user experience. One of the main differences between Fitbit and Apple Watch is the latter’s close optimization with the rest of the Apple ecosystem. "However, Apple has diversified its offering over time, bringing older models of the Watch down the price curve to compete directly with Fitbit smartwatches." ![]() "The Apple Watch was positioned as an exclusive premium-tier device offering a powerful user interface and third-party app support, whereas Fitbit offered a range of more affordable fitness trackers and smartwatches backed up by a well-established brand," he said. Wearable analyst Leo Gebbie from Connected Devices told Live Science that, historically, Fitbit and Apple targeted different areas of the fitness industry. Some, like the Charge 5 above, are thin, discreet bands, while others like the Sense have larger, square-shaped clock faces more reminiscent of the Apple Watch. While all of the models in Apple's range have the same squarish, chunky look, you'll find more variety among Fitbit's catalogue of models. Apple has a few models – the SE, 3, 4, 5, 6, Apple Watch Series 7 and the newest Apple Watch Series 8. There’s a huge range of Fitbit fitness trackers and smartwatches available, from the sports-focused Fitbit Charge 5 to the all-singing Fitbit Sense.
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